A watan Agustan shekara ta 2013, an sanar da cewa wani sabon wurin zama mai nisa , Miraval a Natirar, zai bude a kan wani tarihi na 90 acre a New Jersey a shekarar 2015, kimanin sa'a daga birnin New York. Manufar ita ce ta kawo wahalar Miraval Resort & Spa a Tucson mai suna East Coast. Dukkansu sun yi kama da aikin da aka yi. Amma Miraval a Natirar ba ya bayyana, kuma ba zai taba ba.
To, me ya faru? Kamar yadda suke cewa a cikin Hollywood, "sun shiga wani wuri dabam." Bayan shekara guda, a Yuni na 2014, Steve Case na Gudun Juyi ya shiga yarjejeniya don hada hannu tare da Kamfanin KSL Capital Partners, wani kamfani mai zaman kansa mai kula da harkokin tafiye-tafiye da zuba jari tare da karfi mai girma.
A watan Disamba na shekara ta 2016, kamfanin Miraval ya sayi Travaasa Austin, yana sanar da shirye-shirye don sake gina shi a matsayin Miraval yayin da yake ci gaba da cin abincin Texas. Sa'an nan kuma ya juya a wata ɗaya daga bisani kuma ya sayar da Travaasa Austin a matsayin wani ɓangare na sayar da $ 215 na Miraval Resort & Spa a Tucson da Miraval, Life in Balance brand zuwa Hyatt Hotels Corporation.
Hyatt ya kuma sanar da cewa zai zuba karin dala miliyan 160 a cikin 'yan shekarun nan don sake gina Miraval da Travaasa Austin da kuma sayen da sake gina Cranwell Spa & Golf Resort a Lenox, Massachusetts, wanda ke kula da wurin a arewa maso gabas.
"Mun san cewa wannan kyakkyawan wuri ne da ke da muhimmanci ga baƙi kuma muna raba imani da Miraval cewa jin dadin lafiya yafi lafiyar jiki da abinci mai gina jiki - salon rayuwa ne," in ji Mark Hoplamazian, shugaban kasa da kuma babban jami'in kamfanin Hyatt Hotels. Miraval ga iyalin Hyatt ya haifar da damar da za ta ci gaba da bunkasa Alamar Miraval yayin gina halayen gwaninta a hankali da tunani. "
Hyatt ya ci gaba da bunkasa lafiyar lafiyar lafiyar jama'a a cikin 'yan shekarun nan. Tun daga shekarar 2014, shugabannin Hyatt a duniya sunyi nasara akan "Abincin da aka yi da hankali, mai hidima", shirin da ke nuna menus sun samo asali tare da ido a kan lafiyar lafiya. Wannan ya hada da zaɓuɓɓuka irin su naman alade, abinci mai cin abinci da abinci da 'ya'yan itatuwa da kayan marmari.
Shirin na Miraval a Natirar shine ya ba da kwarewa mai dadi na dakin dandalin, wanda ya hada da sauti goma sha biyu a gidan tarihi na 1912 da kuma sabon fuka mai 56 wanda ke nuna salon gine-ginen Tudor. Sarkin Morocco ya mallaki dukiya har tsawon shekaru 20 amma ya manta da shi har sai ya sayar da shi zuwa Somerset County a shekara ta 2003. Gidan ya bukaci babban aiki, don haka Miraval a Natural za ta kai shi ga kungiyoyi don sake gyarawa. Yana da kamfanonin gona guda 12 na gona (wanda ke samar da Nasa'in Acres, mai cin abincin gonaki mai cin ganyayyaki a gidan sayar da kayan tarihi a dukiya). Kuma zai kunshi ayyukan da aka saba da shi don Miracino a Tucson An sani, kamar Ruwan Halitta da Ƙwarewar Equine .
KSL ya ba Miraval wata hanyar da za ta hanzarta fadada alama ba tare da an gina gine-gine, farawa da sayar da sabon kaddarorin ba. Ya kaddamar da shirin sabon tsarin yadawa tare da budewa na Miraval Life a Balance Spa a duniyar Monarch Beach Resort na biyar, KSL Resort a Dana Point, California. Ayyuka na wurare na Miraval na sa hannu, irin su NÂGA da Shamana-Karma jiyya; Ayurvedic, makamashi da sabuntawa na jiki. Buri shine cewa ziyarar da ta yi a Monarch Beach za ta taimaka wa baƙi don su ziyarci Tucson don samun cikakken aikin Miraval, abubuwan da suka shafi kwarewa da kuma jannoni a cikin 'yan wasa biyar.
Ƙarawar za ta hada da cikakken sabis na Miraval a manyan kasuwanni masu zuwa.
Har yanzu akwai haɗari: cewa ta hanyar ɗaukar sunan Miraval zuwa sababbin kasuwanni ba tare da ba da cikakkiyar kwarewa ba, rikita rikitar masu amfani da rage alamar. Deborah Szekely, wanda ya kafa Rancho La Puerta da Golden Door, ya yi nuni da sayar da kamfanin Golden Door zuwa wani kamfani wanda ya sa sunan a kan gungun wuraren da ba a san su ba. Kasashen da suka fito sune wurare masu mahimmanci kuma sun kasance masu aikin ƙauna, ba wuri mafi kyau don dawo da sauri ba. Golden Door yanzu sun dawo cikin hannun hannu (duk da cewa ba Deborah ba). Yana da mallaka mai dadewa (da kuma mai biliyan) wanda yake son shi don abin da yake kuma yana so kawai ya inganta kwarewa.